According to Wenzhou Customs statistics, total exports in 2009, Wenzhou city, shoes, 2.753 billion U.S. dollars, an increase of 0.02%.  From the 2009 annual export data, Wenzhou shoe exports are showing W-shaped fluctuations, respectively in January, July and December reached a high point.  July monthly exports 335 million U.S. dollars, up 2.66%, the highest single month record high exports of shoes.  Export unit price 5.1724 U.S. dollars / double, an increase of 1.91%.

It is reported that in 2009, Wenzhou shoe mainly exported to EU, the United States and Russia.  Which exports to the EU 946 million U.S. dollars, down 1.17%, exports of U.S. 312 million U.S. dollars, up 46.16 percent, exports Russia's 269 million U.S. dollars, down 26.25%.

Wenzhou customs-related analysis, in the context of the financial crisis in 2009, Wenzhou shoe exports are still to achieve modest growth, the main benefit from the adjustment of export tax rebate rate, the regional industry, matching strengths and Wenzhou shoe enterprises create brand awareness emphasis on research and development. The financial crisis has accelerated the process of survival of the fittest, Wenzhou shoe enterprises, enterprises in a crisis to grow and mature, the industry has been upgrading and sub-industrial level. Enterprises begin to focus on brand creation and research and development capability, through the international high-end brand of the co-operation to enhance their R & D capability.